My first office was in the QuickTime group, located on the third floor of Building 3. I shot this video just shortly after I joined Apple. It will give you a little idea what it looked like inside the greatest company in the world. The video begins in the courtyard, entering through the ‘back’ door of building 3, heads up the elevator to the third floor, passes a shared meeting area, glimpses the marcom department and finally ends up at my office.
Here’s the clip (12 MB in QuickTime MPEG-4 format; iPod and iTunes compatible.) I mirrored it on three different servers; pick one:
Hi Diego – Thanks for the compliment. I’m not sure what you mean by ‘high soft motion’. Can you try to explain a bit more?
“Magical land of Cupertino”??
That’s pretty funny. Most of my friends who still work there consider it the most pleasant prison in Silicon Valley. Apple is one of the best companies to work for but it still means long hours, weekends, stress, etc.
aloha
Thanks for the memories Mike. My office used to be just across the hall from where yours is back when I was product marketing manager for audio technologies 1999-2000. Cheers, Marco (formerly Mark Gavini)
Hi Mike,
Apple must have thought very highly of you to allow such a work arrangement. Cool to see you responding to posts as well. Anyhoo…I haven’t upgraded my iMovie in a few years, is it safe to assume you used iMovie for this video and is your website built with iWeb?
One More Thing….any inside info on next weeks Apple announcement, I won’t tell anyone…
Thanks for the good read, I’ll be back.
D.White – Final Cut Pro, BBEdit and Photoshop are my weapons of choice.
And I wish I did know what was coming, but once you’re out of Apple it seems you get even less info than everyone else. We’ll both know in a few days.
Mike, is this even legal to show videos like this?
And how will you put this into a book? As a flip book? haha! That would be kind of funny. However, you might have to pressure a publisher to add an extra 10000 pages for a flip book.
Chad – why would it not be legal? It’s all video that I shot myself.
That’s the smoothest, highest-quality H.264 video I think I’ve seen yet. At 320×213, it scaled to 200% awesomely, and even looked really good full screen on my 17″ Powerbook.
What settings did you export it with?
Carlos – I encoded it using QuickTime compression directly from within Final Cut, using the stock ‘Movie to iPod’ settings. I suppose it helps that I shot it with a three-chip camera (a Sony TRV-900 if I recall correctly.)
Question. Is Lovely Basura the name of the floor, or just something that you called it? Thanks Mike, and keep the good stuff coming (especially the videos. You should consider bundeling a DVD with the book).
Steve – Yes, a DVD is part of the plan.
Regarding basura, see this earlier article. Mike
Lovely basura – heh, all spanish people will get a laugh!
Ahh. Basura makes much more sense now! I read the article that you pointed me to when it first came out. After watching the clip again, I noticed the computer, monitor, and accessories on the floor. Nice incorporation!
I mean high quality, and fine movement (or motion), I don´t know explain myself very well, if there is some mexican,latin people, or spanish by here I mean sensation of movement, la sensación de movimiento es muy suave, delicada, no brusca, no sé como explicarme ahora en inglés, si alguno sabe que se lo explique al resto. Un saludo, regards.
Ah, OK. I think I understand. There was a similar question above. I think what you are noticing is that I shot this using a Steadicam stabilizer system, but it was slightly out of adjustment, so the motion is a little strange. Because of this it didn’t have the totally smooth motion that you usually see with Steadicam shots; instead it had an in-between look. Mike