Comments on: Steve Gives a Mini Keynote

By: William Brawley

William Brawley — Fri, 10 Mar 2006 18:30:31 +0000

Yeah the “oh they forgot the content” thing was most assuredly done on purpose. Everyone had already seen what Front Row does with your media on your computer. Steve just used a clever way to introdce the new Bonjour feature of Front Row.

-William

By: Ross

Ross — Thu, 09 Mar 2006 01:29:08 +0000

Yeah. Whatever the case he played it off pretty well !

By: Mike Evangelist

Mike Evangelist — Wed, 08 Mar 2006 23:41:58 +0000

Ross – I’m certain Wysz is right. There is simply no way they could have forgotten to load demo files. Even if Steve didn’t rehearse, the crew would still need to use any sample files to test their setups. It had to be deliberate.

By: Wysz

Wysz — Wed, 08 Mar 2006 23:32:26 +0000

Ross,

Perhaps your second comment indicates that you realized this, but I’m pretty sure that the lack of content on the machine was completely planned. Steve’s initial reaction seems surprisingly genuine, but my guess is that he’s acting the whole time.

Although I must say that I’ve attended an Apple Store opening which had an iPod mini on display with no music (and connected to Bose headphones!), and an iPod photo with no photos. Nobody’s perfect.

By: Ross

Ross — Wed, 08 Mar 2006 22:42:13 +0000

ok maybe not unplanned….but very unSteve.

By: Ross

Ross — Wed, 08 Mar 2006 22:41:08 +0000

You talk so much about how much preparation goes into all of Steve’s keynotes. Even this “mini Keynote” at the Pioneer plant had a lot of planning, equipment, etc. involved. I notice this every time I watch a MacWorld or WWDC Keynote. However, I was shocked when I saw a clip of the presentation, on CNet, last week at Apple’s campus for the Intel MacMini and the iPod Hi-Fi. The test MacMini didn’t have any content on it for Steve to demonstrate Front Row on the MacMini. Steve said “Oh, they didn’t load the content on this machine!” I was shocked. Not to worry because Phil is sitting in the audience with his MacBook Pro so at least Steve can show of the new video sharing capabilites built into the MacMini. But Steve called the MacBook Pro a Powerbook!! He quickly corrected himself. Maybe I’m over analyzing but this seemed like an unplanned kind of event very unlike the Keynotes you, Mike, have had a part in making sure run absolutely perfectly.

By: Mike Evangelist

Mike Evangelist — Wed, 08 Mar 2006 13:00:44 +0000

Tibor – Since I was about 14 I’ve often had a camera with me, so it is second nature for me to take photos of where and when I am. But your comment is quite close to the mark; I definitely felt the significance of the things I was lucky enough to be involved in at Apple. Mike

By: Tibor

Tibor — Wed, 08 Mar 2006 07:32:06 +0000

mike, i may be not the first one to ask you this, but i wonder how you managed to take so many pictures and sometimes even movies during your time at apple.

back in the days, were you aware of what it means to spend a couple of years at such a great computer company? i mean, most times it’s more like someone is simply stuck in everyday’s business and doesn’t have the time or energy or whatever it takes to take pictures of important moments.

you seem to had that farsightedness!

and another question: was it common with apple employees to take personal pictures and movies during the working day?

best,
tibor

By: Michael

Michael — Wed, 08 Mar 2006 07:16:23 +0000

A very predictable response from Mr. Steve if I do say so. I’m glad to know it wasn’t personal when he declined to sign my iPod this Januar, although I never really thought it was.

His response was a little more entertaining than simply saying “no” though.

I said “Steve!” He turned from the media and faced me. “Will you sign my iPod” I said as I eagerly held up my pampered 3rd generation iPod with a black Sharpie in hand. “Um…” as he looked around at the mob around he seemed unsure, and then proceeded to say “find me later.”

Personally, I was entertained by the response and proceeded to find Jonathan Ive. Although he didn’t sign it, being the modest man he seems to portray, I gladly accepted the consolation prize of being able to speak with him and him using my iPod.

By: nate

nate — Thu, 05 Jan 2006 23:19:26 +0000

Seems akin to the original Macs with all the signatures of the team extruded from the plastic. I had no idea about those until I took (a dead) one apart in 96 or so to make a fishtank. What a great way of recognizing the team that was…