Customer experience has become essential for every business because customers want to feel appreciated. It matters more than other factors, such as price or a vast selection of products. The…
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Branding statistics show that the company’s logo and products are not the only factors that define branding. Customer experience and storytelling are an essential part of it as well. It…
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Despite only being highly popularized in the most recent decade, the beginnings of podcasts as a medium can be traced back to 2000, when French entrepreneur Tristan Louis suggested adding…
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Turning your business idea into a flourishing multi-million dollar corporation may seem incredibly challenging—but these small business statistics prove it’s not impossible. If you are thinking of starting your own…
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The latest TikTok statistics show that the platform—once seen as a fad among the youngest social media users—is drastically reshaping branding and advertising strategies in 2020. Developed by ByteDance, TikTok…
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Generation Z is making a name for itself as the ethnically diverse pro-globalization age group, determined to bring changes. So how does their set of values translate to their consumer…
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What’s the first thing that comes to mind when you think about social media? Hilarious cat videos? Photos of your friend’s lunch? LOL! Yes, social media can be fun. But…
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What are Instagram demographics, and how many of its users live in the US? Since its launch in 2010, Instagram grew into one of the most powerful channels to advertise…
Video is one of the most important tools a content marketer has in 2020. Combine that with the sheer potential of Facebook’s advertising platform, and you can reach an audience…
Nowadays, about 3.5 billion people own a smartphone, while the total number of mobile devices worldwide is forecasted to grow as high as 16.8 billion. Around 90% of the time…