If you’re an eBay seller, you know that getting more views on your listings is key to increasing sales. However, more and more sellers on the platform will experience lower view counts because of eBay’s recent changes.
But, don’t worry. Thanks to our guide, you will learn how to get more views on eBay and be on top of your game.
- What’s Product-Based Shopping?
- How to Get More Views on eBay
- Optimize Your Listings
- Prioritize Customer Service
- Offer eBay Guaranteed Delivery and Free Shipping
- Use High-Resolution Photos
- Don’t Try to Trick the System
- Set Reasonable Prices
- Promote Your Listings
- Key Takeaways
What’s Product-Based Shopping?
In the 2018 Spring Seller Update, eBay announced the platform started to use a product-based shopping model. Similar to Amazon, eBay’s selling strategy makes sure all the listings are grouped in the same spot.
As product-based selling is more focused on the customer experience, it can be quite penalizing for sellers. In fact, they’ll have to fight harder to get any views on their listings.
How to Get More Views on eBay
As a seller, generating eBay views is not an easy task. Unfortunately, lowering prices is not enough to get your products seen. But don’t worry—we’ve got you covered.
Optimize Your Listings
Product-based searches are performed by people who know exactly what they want to buy. So, if you’re going to increase your eBay impressions and get more buyers interested in your listings, make sure your titles are clear and concise.
Don’t forget to use the keywords in your title, description, meta tags, and image alt tags that will serve to attract the desired audience.
Prioritize Customer Service
If you’re looking to boost your eBay sales, consider providing excellent customer service. Respond to questions quickly and do your best to resolve any issues that may arise. Buyers are more likely to purchase from sellers who offer top-notch customer service.
Offer eBay Guaranteed Delivery and Free Shipping
If you wish to increase your eBay traffic, consider adding eBay Guaranteed Delivery to your listings.
eBay offers a program called Guaranteed Delivery, which delivers items to buyers at a specific date, usually within the next 1–2 days. In addition, offering free shipping is also a great way to increase your views and sales. Buyers are always looking for a good deal, and free shipping is a great perk that will make your listings more appealing.
Use High-Resolution Photos
Buyers want to see clear and accurate pictures of the items they’re interested in, so make sure your photos are visually appealing. You can also use multiple pictures to give buyers a better idea of what they should expect from the item.
Don’t Try to Trick the System
If you don’t want to get penalized by the selling platform, avoid putting your item in irrelevant categories, stuffing your title with keywords, and writing fake reviews. This way, you’ll appear in more searches, but customers won’t click on your item because they’re not interested in what you’re offering.
If eBay finds out you’re tricking the system, your listings can be removed. In the worst-case scenario, eBay will suspend you from using the platform for the time being.
Set Reasonable Prices
Unfortunately, if your prices are too high, you’ll most likely lose potential customers. On the other hand, if they are too low, you might not make a profit. Do some research to see how your competitors are performing and price your items accordingly.
Promote Your Listings
Now, it’s time to advertise your eBay listings. There are a few different ways you can do this. You can start by sharing them on social media sites like Facebook and Twitter. Forums, websites, and newsletters are also great ways to promote your products.
In addition, you can run ads for your listings. eBay offers a program called Promoted Listings, which will enable you to pay to have your listings appear at the top of search results.
- Make sure your titles are clear and concise and include keywords that buyers would be searching for.
- Use high-quality images that accurately represent the item you’re selling.
- Keep your prices competitive.
- Use eBay Guaranteed Delivery to increase your views and sales.
- Offer free shipping to make your listings more appealing.
- Use high-resolution photos in your listings.
- Avoid keyword stuffing or writing fake reviews.
- Promote your listings by sharing them on social media, running ads, or using newsletters.
Frequently Asked Questions
How many views are good on eBay?
Generally speaking, the more views your listing has, the more likely it is to result in a sale. This is because potential buyers are more likely to be aware of your listing if it has a high view count.
Additionally, a high view count can signal to potential buyers that your listing is popular and trustworthy. That said, there’s no set number of views that guarantees success on eBay.
How long does it take to get views on eBay?
Unfortunately, there’s no available data showing how quickly your items will receive views and traffic on eBay. However, implementing valuable keywords, using high-resolution images, and appropriately pricing your items can make a difference.
Why am I getting no views on eBay?
If you know how to get more views on eBay, you are undoubtedly familiar with SEO. As a seller, you must understand that utilizing keywords and other SEO techniques can make your listing rank. So, if you’re not adopting an SEO strategy, your eBay listing will most likely fail to receive any views.
Putting your item in the wrong categories can also lead to getting little to no views. As mentioned above, customers won’t click on something they’re not interested in.