Mobile devices are always on-hand and easily accessible from anywhere in the world at any time. That’s why smartphones have become an integral part of our everyday life, and it’s even impossible to live without them.
If you’re curious about mobile traffic, you have come to the right place.
Find in this article
- What percent of internet traffic comes from mobile devices?
- How much internet traffic is there?
- What’s the rate of Google searches conducted on mobile?
- What percentage of internet usage is mobile in the UK?
- What percentage of network traffic will mobile devices generate by 2022?
- How many users utilize mobile devices and which ones on desktop?
- How many people are online?
- What percent of YouTube video views are from mobile devices?
- On a global scale, how many mobile devices are there?
- How many internet users are in the world?
The findings from Statista report the global mobile traffic from 2015 up to this day. These numbers take into consideration smartphones, but not tablets or other kinds of mobile devices.
While the rate of internet traffic on mobile was barely around 35% in 2015, the figure started to exceed 50% from 2017. As a result, the percentage of web traffic on mobile has steadily grown, establishing a new record at almost 55% in the first quarter of 2021.
For the most part, most mobile traffic comes from entertainment activities—movies, videos, gaming, and social media apps.
Cisco’s forecast for 2021 has brought up many fascinating statistics. Firstly, the average traffic per capita per month for 2021 amounts to 35.5 GB, a much higher figure than the 12.9 GB registered five years ago. With that said, global internet traffic grows at a compound annual growth rate (CAGR) of 24% from 2016 to 2021.
Moreover, the total IP traffic will reach an outstanding 278.1 exabytes per month in 2021. This figure had seen considerable growth from the 96.1 exabytes per month reported in 2016.
Compared to other browsers such as Yahoo, Bing, and DuckDuckGo, Google holds the largest share of organic search traffic originated from mobile. During the last quarter of 2019, Google registered 61% of mobile search traffic, a slightly higher rate than its competitor DuckDuckGo that stood at 58%.
Although Yahoo is not as used as in the past, it’s still a fierce competitor. The search engine earned third place with 49% of organic mobile traffic. On the other hand, Bing reported a mere 23% of all the searches on mobile.
Understandably, searches on desktop have a higher rate than mobile searches. However, the gap between the two devices is slowly closing.
Stat Counter has calculated the UK’s percent of internet traffic by type, considering mobile, desktop, and tablet. As of May 2021, 46.87% of users researched on desktop and 46.68% on mobile. Tablet searches only account for 6.44%, which is most likely to remain constant in the future. Compared to the previous month, these numbers didn’t see any notable change.
According to Cisco’s most recent report, traffic data usage is estimated to reach staggering numbers over the next five years.
By 2022, website traffic statistics state that mobile will account for 20% of the total internet traffic. Moreover, the worldwide mobile traffic data will reach a whopping 77 exabytes per month, which equals one zettabyte per year. In the same year, about 1.5 connected devices per capita are expected to be mobile.
When comparing mobile vs desktop internet usage, mobile has been in the lead for almost the whole year. As of October 2020, both mobile and desktop usage hit 48.88%. Since then, mobile has continued to hold its title of preferred device.
In May 2021, internet usage constituted 55.31% for mobile and 41.97% for desktop. While these two devices keep fighting for the leading position, tablet usage is at rock bottom, representing only 2.72%. However, if smartphone and tablet usage merge their rates, mobile becomes more respectable.
As of January 2021, Statista registered 4.66 billion active internet users in the world. Around 4.32 billion of them are mobile users, and 4.15 billion are active on social media mobile apps. According to App usage statistics, it’s not surprising that the staggering majority of people use social media apps (Facebook, Twitter, Instagram, Snapchat, etc.) on mobile. They’re better optimized, more comfortable, and accessible from anywhere and at any time.
In 2020, mobile internet statistics demonstrated that Asia alone accounted for 2.5 billion internet users—the highest number worldwide. Europe comes right after with 728 million people online.
Research from YouTube claims that more than 70% of video views are from mobile. Since YouTube is the most successful video platform, many companies take advantage of the ad features and sponsorships to promote their brand and products.
Moreover, YouTube demographics state that the platform is available in more than 100 countries and 80 different languages. That said, YouTube makes it easy to attract targeted demographics by country. Moreover, it offers the possibility to add captions in other languages for foreigners. Understandably, YouTube worldwide reach is limitless.
Compared to the 14.02 billion registered in 2020, the figure for 2024 is expected to establish a record of 17.72 billion mobile devices worldwide.
As the production of mobile devices will increase in the future, people will become even more dependable on their smartphones and tablets to the point that it’s impossible to execute most daily activities without a mobile device and a stable internet connection. Nowadays, the mobile brands with the highest revenue are Apple, Samsung, and Huawei.
According to the above statistics, 4.66 billion people in the world are active internet users.
The US has the highest percentage of consumers using mobile devices. Pew Research reported that around 93% of Americans use the internet. Considering that only 52% of US adults browsed the internet in 2000, the figure has seen outstanding growth over the past 20 years. Although the internet is accessible to almost anyone, there’s still a gap between age, income, and education levels.
Now that you know what percentage of internet traffic is mobile, you can conclude that more and more users have been shifting from desktop to mobile over the past few years. With the increasing production of mobile devices and optimized applications, it’s inevitable that people can’t live without a smartphone anymore.
Even businesses are profoundly affected by internet mobile traffic. A company can’t indeed be successful if it has no internet presence. Not only that, brands need to be active on social media platforms and adapt the website and apps for mobile.
Thanks to today’s advanced technology, mobile is and will be people’s preferred device for shopping, research, and more.