7 Tips for Establishing an Effective Airbnb Marketing Strategy

Airbnb Marketing Strategy

Airbnb is one of the most popular online marketplaces for finding accommodation. If you’re a property owner or manager, it’s essential to have an effective Airbnb marketing strategy in place to attract more guests and maximize profits. In this blog post, we share seven tips with you to help you establish a successful Airbnb marketing … Read more

How Much Does a Billboard Cost: Vinyl, Digital, Mobile

How Much Does a Billboard Cost

Have you seen the Oscar-winning movie Three Billboards Outside Ebbing, Missouri? You might remember how much the main character, Mildred, paid to display her message on three billboards. However, since Ebbing is fictional, the price isn’t an accurate estimate. Or is it? So how much does a billboard cost? Which factors go into the cost … Read more

What Is the Purpose of Advertising: The Importance of Ads

What Is the Purpose of Advertising

From traditional printing advertising to the newest digital tools and platforms, advertising has been around for centuries. Yet, what is the purpose of advertising? Whether it’s related to a product or service, advertising is meant to spark the desire in a consumer to buy what is being offered. Since the advent of the internet, advertising … Read more

Multichannel Marketing Statistics: Is It Worth It in 2022?

Multichannel Marketing Statistics

Multichannel marketing is no longer something that a brand can avoid. In today’s world, consumers use a multitude of online platforms, usually engaging with multiple platforms on multiple devices. Brands and companies that aren’t taking advantage of the opportunity to connect with consumers across multiple channels are far less likely to run effective marketing campaigns … Read more

What Is OTT Advertising: The Ultimate Guide

What Is OTT Advertising

If you have ever binge-watched your favorite TV shows on HBO or similar streaming platforms, you have probably encountered over-the-top video content. OTT ads, also known as streaming TV ads, use streaming services like Netflix, Hulu, YouTube, etc., to deliver advertising content directly to users, bypassing the traditional cable set box that is generally seen … Read more

How Much Does Social Media Marketing Cost: Is It Worth It in 2022?

How Much Does Social Media Marketing Cost

With almost 5 billion people using social media globally, it’s not a surprise that social media marketing has become a necessary part of doing business in our digital era. Platforms like Facebook, Instagram, and Twitter are powerful tools for reaching new customers.  But how much does social media marketing cost? The answer may surprise you. … Read more

What Does an Event Planner Do: Duties, Types, and More

What Does an Event Planner Do

Do you love planning parties and events? If so, a career in event planning may be perfect for you. But, what does an event planner do? This is a common question that many people have. Generally speaking, an event planner is responsible for coordinating and executing events. In this blog post, we will discuss the … Read more